1. Limeroad

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

Entering this site, you will feel like entering another online directory, and most notably, the products displayed on the page are all selected by the user. By simply registering as a member of Limeroad, you can use the “Scrapbook” feature of the website to create a story about yourself and the product on the homepage using the products on the website. Limeroad also hosts a “Scrapbook” competition to encourage everyone to participate.


2. Lifestyle

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

Lifestyle will update the latest offers on the homepage and put the most discounted items on the front page, as shown below. Lifestyle also highlights “Sale.”

Also, Lifestyle has created a blog section that updates the lifestyle-related information to users every week.


3. Tata Cliq

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

As soon as you enter this famous Indian store, you will first see a subscription notification box popping up to remind people to subscribe to their information. Tata Cliq specializes in specific brands and displays brand-related best deals. It’s worth noting that they put “wow” stickers next to all big-priced items to create excitement.


4. Koovs

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

The Koovs homepage is simple and stylish, and the homepage centre directly shows the most cost-effective products in the store. Also, Koovs has a page called “Koovsxyou” that shows the photos taken by users wearing Koovs products, which is very useful for attracting potential customers to shop.


5. Star 360

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

The Star 360 webpage displays the main brand shoes through the slider, which is simple and generous.


6. Forever 21

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

The Forever 21 brand name indicates their attitude and the characteristics of the products they sell are suitable for young people and are fresh. Forever 21 mainly uses its affiliate marketing program to keep its stores active and promote sales.


7. 6 PM

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

6 PM also adopted an affiliate marketing strategy, but the biggest highlight of the store is the free delivery service for consumers who buy more than two products or buy $50. 6 PM does not provide consumers with 24-hour customer service, but their customer support contact information is very obvious, so that customers in need can contact them.


8. Pier 1

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

Coupon codes, reward cards, and “x% discounts” are all things visitors expect to see when they enter the site, which can effectively translate the site, and Pier 1’s homepage is just like this. Pier 1 knows the customer’s psychology very well and encourages customers to get reward cards by recommending their products or other simple tasks.


9. Torrid

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

Unlike ordinary clothing websites, Torrid does not hire slim models to display products. Instead, they promote “Plus Size Fashion”, hiring models with fatter models to show product photos and show how clothing can help fat people get confidence. Torrid, like other online stores, hosted a buyer show competition to encourage obese customers to show themselves that this strategy seems to be more helpful for Torrid sales than ordinary clothing e-commerce.


10. Missguided

Case Study: Top 10 E-commerce Website Marketing and Website Design | by: profi-site.com

Missguided is like its store, showing its unique clothing taste. At the bottom of the Misguided page, you can find the products you want and learn about shipping charges.